8 Tips To Get More Traffic
#1 – The Most Wanted Response Principle
Every successful blogger will tell you that knowing your audience is as important as writing high quality content. What’s the point of blogging if you don’t know anything about your readers?
A great way to figure out your audience is to know what to expect from them when they visit your blog also known as the – Most Wanted Response.
Even though MWR in not an actual traffic strategy, it’s important to include it because you’ll only begin to build momentum once you know the purpose of your blog. You’ll have a better idea who to target going forward.
I consider it the ground work for any blog getting started because you need to determine what you’re trying to achieve when visitors land on your blog.
With MWR you’re prioritizing what your readers will do on your blog and how you’re going to convert these readers into profits.
Many times I’ve seen bloggers focus on the wrong things, adding banners & links to their content driving the reader away from the main purpose of their blog.
The goal is to make your visitors take a specific action which converts into a conversion.
This can be achieved in several ways through the following-
Very effective because you’re getting the visitor to opt-in using their email address and over a series of follow-up emails you can convert the subscriber into loyal readers.
Promoting Affiliate Offers
These can be anything from CPA to actual niche related products that your visitor will find useful.
My strategy when selling affiliate offers is to write a product review outlining how this product or service can benefit their business.
Coaching & Consulting
If you’re an expert in your niche then you can offer coaching to new bloggers.
Many experienced bloggers who have made a name for themselves provide consultation because they know the industry well and can provide guidance to a beginner.
Build a Community
Focuses more on forums which provide real-time help for visitors.
The success of forums depends on how many people are members. This model works when members communicate with each other like a question and answer session.
How to find your MWR
Start by asking yourself: what you are trying to achieve in the long-run?
Make sure before your blog goes live that you have a clear vision of the response you would like from your visitors. Once you have a clear cut plan you can start focusing on growing your blog.
#2 – Build Alliances with Power Bloggers
One of the most effective strategies in driving targeted traffic to your blog is to build alliances with other people in your niche.
I underestimated the power of this method and it cost me a lot of effort because I could have grown my blogger much faster if I utilized this strategy.
There are two effective ways to build alliances with other bloggers-
Round Up Posts
First, do a quick search in Google for the top bloggers in your industry. If you have a handful of blogs you already follow then use them for this assignment.
Write each one an email asking them for their opinion & feedback on a topic, for example, you can ask them what their favorite link building tools are?
I use this exact strategy and contacted 20 top bloggers in my niche and ask them what they think is the most effective link building technique.
I was surprised when I received an answer from 14 of them which I then grouped into a single blog post and in exchange I offered to place a link back to their blogs for their help.
Another way to build alliances is by guest posting. Top bloggers as their site begins to grow can use fresh new content from others to keep the information flowing.
Visit the blogs you follow and you’ll be able to find information on guest posting opportunities.
It’s important to follow the guidelines and create unique content that will be appealing to their readers.
If you get published, the traffic generated through a single guest post can be enormous because you’re potential audience can be in the thousands.
A simple link to your blog within the guest post is a great way to get your brand noticed!
Here’s a quick way to perform a search for guest posting opportunities in Google:
# 3 – Writing MVP (Massive-Value-Posts)
High quality content is King! Without writing content that provides value to your readers you’ll fail as a blogger.
Google overtime has made the shift from giving priority to high quality content instead of back-links.
I believe two factors matter the most to achieve domination: Length & Social Shares.
If you’re going to set a word limit for your content then you’ve already failed because you’ll be focusing on word count instead of quality content.
When I write content I tell myself that my post should be as long as it has to in order to get my point across.
The best way to do this is by research and finding common questions that people keep asking. Group all the questions together and write a step by step guide solving the problem.
Here are a few things to keep in mind:
Make it easy to scan
Provide examples where needed
Add quotations for encouragement
#4 – Tools for Blog Growth
Much of the traffic you generate will be from people who share your content with others.
Let’s try something….imagine you get 300 people who read your content & 20% of them share it on their social network.
That’s a potential 60 more people who will see your content and if 50% click-through that’s 30 people who landed on your page.
This may not seem like a lot but these people can potentially share your content on their social network as well.
I love social networks because there like a chain effect which once started can’t be stopped generating enormous traffic for you.
In order to encourage people to share with their network you need to write high quality content that is value for your readers.
Secondly, make it easy for them to share by adding plugins to your blog that handles everything for you.
An all-in-one plugin which adds social sharing buttons to your post, page and anywhere else that you place the code.
Very easy to configure and offers several awesome features.
The most complete SEO plugin that exist today and basically streamlines the whole optimization process for you.
Very important for driving organic traffic to your blog and with this plugin you can optimize content, image titles, meta-description, etc.
A simple plugin used to shorten links you share. Very important since many social sharing sites limit the number of characters you can type into the box.
This plugin will allow you to describe your content in greater detail when sharing without limiting the characters because of a long URL.
W3 Total Cache
Improve the speed at which your page loads. Very important since many of your visitors are located all over the world where connection speeds is an issue.
Having these people wait while your page loads will drive visitors away from your website. When people are searching information online they need it right away so a slow loading website is a deterrent.
Website speed is amazing for indexing purposes as well because the faster you’re pages load the faster it can be crawled by Google bots.
Evergreen Post Tweeter
Keeping your old posts alive is very important and quality content always provides value to readers.
This plugin will auto-tweet old posts which you’ve selected through the back-end.
#5 – The Broken Back-link Method (Awesome)
This method takes a bit of work and is definitely worth it because you can get loads of FREE targeted traffic.
You’re visiting relevant blogs in your niche finding links that are pointing to a page which is NO longer active.
You can then write better content and notify the blog owner about the broken-link they are pointing to which is no longer active while providing your post URL as a replacement.
# 6 – Always Interlink Your Content
The best way to keep users on your blog is to provide them with relevant content by interlinking to posts that add value to each other. Interlinking relevant posts has two major benefits:
Google works very hard to give people the best search experience which is only achieved by them emphasizing the importance of a clean website with structure.
When relevant pages are linked together, the site is much easier to crawl and Google creates a pyramid of your website. How does a pyramid structure help?
If 5 relevant pages are linked together and one has a higher PR then the others, the link-juice will trickle down to the relevant pages.
This will give all the pages a quick boost in the SERP’s.
Linking relevant content together increases the chances of your content being shared on social networks.
In this example, the reader will share both pieces of content since they add value to each other and will help anyone trying to learn about link building.
Whenever you write content your objective should be to make it go viral because this creates a “chain effect” which can generate enormous traffic.
Some people who share content on social networks have 20k+ loyal followers who are more than happy to “re-tweet” valuable content.
If you need help streamlining the linking process, use these awesome WordPress plugins-
SEO Smart Links
Awesome for linking common posts & pages. Once you install the plugin, configure the keywords only once and each time the keyword is entered in your content it will automatically create a link to the URL you setup.
Simple tool when configured will help you link specific keywords within your content to other URL’s throughout your blog. Another benefit is that once you’ve setup a interlink for the first time you can specify if you want the plugin to use the same interlink each time that keyword is used within your content.
Automatically links selected words to defined URL’s throughout your blog. This plugin is awesome for linking words within comments so each time a comment is left by a reader this tool will link to relevant content which was pre-defined through the setup menu.
#7 – Keep Updating & Re-Tweet
Content on your blog needs to be updated continuously or you’ll lose credibility with your readers.
People browsing the web are looking for reliable information and outdated content will cause you to lose credibility and loyal followers if they find an alternative source of information.
Updating content also drives organic traffic to your website since Google does use a freshness algorithm to give websites who update frequently priority in the SERP’s.
#8 – Focus on What Works
Don’t waste your time writing content which does not resonate with your readers.
Your effort can be used in different ways utilizing what you know will attract visitors to your website.
Once you’re blog has been active for several months, you’re going to get a better idea of what content you should focus more on. It’s important to have a reliable way to track statistics on your website.
Google Analytics (GA) is the most used tracking tool on the web. GA will provide you with all the data you need to understand your audience.